ComparisonPop

See how different
content, audiences or
markets respond to
the same survey.

CreativePop®

See how consumers
respond to your creative

CustomPop

Gain insight about your
target audience

TrackingPop®

Track your brand and
advertising over time

Services For Your Entire Planning Cycle

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Strategy

Test concepts & platforms

iconCreativePop

Test messages, taglines & more

iconCreativePop

Short test for 5+ ideas

iconComparisonPop
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Rough Communications Ideas

Optimize scripts, storyboards, roughs and animatics

iconCreativePop

Short test for 5+ ideas

iconComparisonPop
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Finished Communications Ideas

Optimize finished ads

iconCreativePop

Short test for 5+ ideas

iconComparisonPop
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In Market Media

In market media - track brand health, marcom effectiveness, and digital exposure

iconTrackingPop
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Product Development

Product testing, package testing, and price elasticity

iconCustomPop

Product concepts

iconCreativePop

Short test for 5+ ideas

iconComparisonPop